Not All That Glitters Is Luxury: Understanding the Difference Between Luxury and High-Value Tourists
Not All That Glitters Is Luxury: Understanding the Difference Between Luxury and High-Value Tourists Why Smart Tourism Strategies Focus on Value, Not Just Spending Power In the world of tourism marketing, the term “luxury traveler” often takes center stage. It conjures images of private villas, first-class flights, and designer shopping sprees. However, as destinations and […]
