Media, Conferences & Articles

Maximizing Tourism Revenue: Ensuring Local Communities Benefit Is Your Destination Benefiting from Tourism Revenue? Tourism is often celebrated as an economic engine for destinations worldwide. Visitor arrivals are counted and promoted as proof of success. But the real question is: how much of that tourism revenue stays in the local economy and benefits the people who live there? In many destinations, the answer is: not enough. Despite increasing visitor numbers, local communities often see minimal economic gains. Much of the spending leaks out – captured by foreign-owned businesses, diverted by unregulated short-term rentals, or lost through supply chains that bypass local vendors.   The result? Tourism’s potential to drive meaningful local impact is weakened. Communities carry the burden of hosting but receive too little of the benefit. This imbalance not only hampers the economic growth of local communities but also leads to social and cultural disruptions, as the local way