THIS WEEK IN HIGH-YIELD TOURISM #23
THIS WEEK IN HIGH-YIELD TOURISM #23 Rethinking Tourism in Indonesia. ‘Luxury’ vs ‘High-Yield’ Tourists. Top 10 Global Markets. Here’s this week’s round-up of the hottest topics in the world of High-Yield Tourism. 1) “There is a common assumption that luxury tourists and high-value tourists are the same. They’re not. Understanding the difference could change the way […]
THIS WEEK IN HIGH-YIELD TOURISM #22
THIS WEEK IN HIGH-YIELD TOURISM #22 Astro Tourism. Top 10 Global Markets. Tourism in Government Policy. Here’s this week’s round-up of the hottest topics in the world of High-Yield Tourism. 1) US. UK. Australia. Canada. UAE. Malaysia. Saudi Arabia. Ecuador. Indonesia. South Korea. Those are the Top 10 listener markets for the High-Yield Tourism Podcast […]
THIS WEEK IN HIGH-YIELD TOURISM #21
THIS WEEK IN HIGH-YIELD TOURISM #21 Australia. Nepal. Canada. Thailand. As the tourism landscape fragments, how are these 4 countries reappraising visitor economy development? The High-Yield Tourism Podcast speaks to thought leaders worldwide about how they are rethinking tourism strategy and consumer engagement to improve the quality of experiences for visitors, and diversify the economic yield […]
THIS WEEK IN HIGH-YIELD TOURISM #19
THIS WEEK IN HIGH-YIELD TOURISM #19 1) Anti-Tourism & Gentrification Protests in Mexico City. The critical challenges for urban destinations are spiralling. We argue for High-Yield Tourism to be a long-term strategy to build balance, resilience and durability in tourism economies. However, we understand the negative connotations attached to the term at this time of year […]
THIS WEEK IN HIGH-YIELD TOURISM #20
THIS WEEK IN HIGH-YIELD TOURISM #20 Digital nomads are emerging as a dynamic and influential force in global tourism. This week, we examine how travel marketers can better understand the needs of location-independent professionals that blend work and travel – and balance the challenges and opportunities for local communities. 1) As remote work reshapes global […]
THIS WEEK IN HIGH-YIELD TOURISM #17
THIS WEEK IN HIGH-YIELD TOURISM #17 Here at High-Yield Tourism (HYT), we argue for HYT to be a long-term strategy to build balance, resilience and durability in tourism economies. However, we are very aware of the negative connotations that can be attached to the term – particularly at this time of year when anti-tourism protests […]
THIS WEEK IN HIGH-YIELD TOURISM #16
THIS WEEK IN HIGH-YIELD TOURISM #16 “There has been plenty of talk about how growing global tensions will impact travel and tourism. As the organiser of an event that facilitates the advancement of luxury travel and tourism, how are you reading this situation? Would this high-yield segment be less vulnerable to economic dips?” This is […]
THIS WEEK IN HIGH-YIELD TOURISM #15
THIS WEEK IN HIGH-YIELD TOURISM #15 #15. High-Yield Tourism continues to go global… Facebook Twitter LinkedIn Most recently, it was applied to the shifting hospitality sector in Hong Kong, where investors are seeking alternative accommodation assets that “eclipse the steady, albeit slower, growth within the traditional hotel sector.” “In Hong Kong, the recent landscape of […]
THIS WEEK IN HIGH-YIELD TOURISM No. 16
THIS WEEK IN HIGH-YIELD TOURISM #16 High-yield Muslim tourism. Source market optimisation. Community push-back. What were this week’s Top 3 Talking Points in the world of High-Yield Tourism? Facebook Twitter LinkedIn “Travel consumers today are in control, not destinations – so you have to start from the consumer demand perspective, not a campaign theme perspective.” […]
THIS WEEK IN HIGH-YIELD TOURISM #14
THIS WEEK IN HIGH-YIELD TOURISM #14 Since we coined the term High-Yield Tourism less than 2 years ago, the concept has gone global… Most recently, it was applied to Cathay Pacific returning to Cairns, Australia, “for the second summer in a row, with a seasonal service linking Hong Kong and Tropical North Queensland.” Facebook Twitter […]